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Growing for Wholesale: Building and Sustaining Successful Relationships

Wednesday April 22nd - 6:00-8:00pm

Workshop hosted online Via Zoom


Are you interested in marketing your farm products to restaurants, retailers, or distributors? In this workshop, Silas Conroy will share his experience connecting small and mid-size farmers’ products to wholesale customers. Through examples from real producers and customers in our region, this interactive session will describe some common misconceptions, dos, and don’ts of working with wholesale customers. Whether you grow fruits and vegetables, raise livestock, or make value-added products, this workshop can help you design and implement a wholesale marketing strategy for your farming business.

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Diversity Matters

Groundswell places a high value on attracting diverse trainees to our programs and to creating inclusive program offerings for all. We especially encourage people of color, new Americans, veterans, LGBTQ and other aspiring producers who have sometimes been excluded from the sustainable agriculture/local foods movement. The following demographic information helps us measure our success in reaching out to various segments of our community:

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